Andadari, Roos Kities; Pratomo, Yulius; Usmanij, Petrus; … - In: A guide to planning and managing open innovative ecosystems, (pp. 169-184). 2020
One of the factors that determines the success of marketing a product is a distribution strategy. Several factors affect distribution such as the number of products, the nature of the products, the size of the area, transportation facilities, communication facilities, company factors, cost...