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~isPartOf:"Acta Universitatis Lodziensis / Folia oeconomica"
~isPartOf:"Economic review : journal of economics & business"
~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~subject:"Globalization"
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Acta Universitatis Lodziensis / Folia oeconomica
Economic review : journal of economics & business
Journal of macromarketing : examining the interactions among markets, marketing, and society
SpringerLink / Bücher
5
Europäische Hochschulschriften / 5
2
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Ideology for the 10 billion : introduction to globalization of
marketing
ideology
Eckhardt, Giana M.
;
Dholakia, Nikhilesh
;
Varman, Rohit
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
1
,
pp. 7-12
Persistent link: https://www.econbiz.de/10009771556
Saved in:
2
Cultures within national cultures : international
marketing
within the domestic
marketing
environment
Tantawy, Rasha Y.
;
George, Babu P.
- In:
Economic review : journal of economics & business
14
(
2016
)
1
,
pp. 26-34
experience similar environmental conditions that were once exclusive to their international
marketing
counterparts. It would be …
Persistent link: https://www.econbiz.de/10012012462
Saved in:
3
How market research shapes market spatiality : a global governmentality perspective
Møller Bjerrisgaard, Sofie
;
Kjeldgaard, Dannie
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
1
,
pp. 29-40
Persistent link: https://www.econbiz.de/10009771554
Saved in:
4
Special issue on globalization of
marketing
ideology
Eckhardt, Giana
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009771557
Saved in:
5
Marketing
- handel - konsument w globalnym społeczeństwie informacyjnym ; t.2
Gregor, Bogdan
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10003054983
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