ABSTRACT A focus on the consumer has been recognized as the key to unlocking new sources of competitive advantage. This paper looks at this new perspective in value creation where personalized consumer experience takes central stage as opposed to a product and firm‐centric view. Through an...

This article analyses the sources of technological change in the Spanish food and drink industry (F&DI). The increasing importance of technical change has called for a better understanding of the innovation process and sources of technical advances in particular. The article examines the...

Countries that accede to the European Union face a complex and urgent task to adopt and implement the Acquis Communautaire on food safety. For the food industries in such countries, this implies that the European Union's standards of food production and processing, food quality and safety have...