Recent changes in the market caused by economic crisis affected the Small and MediumEnterprises. The study helps … Transilvania Bank to see the place on the market and the image among Smalland Medium Enterprises. Following the predictions made by …

Positioning a company on the market by the usage of brands is defined as the act ofdesigning the supply and its image … on the market, so as to occupy a distinct place in the minds of theirtarget audience. The role of positioning in … important for consumers. In order togain a strong position on the market the companies must perform a market analysis, an …

The information about company performance, especially about its profitability,is useful in substantiating managerial … shareholders‘ interests. The paper presents some company performance analysis models,which highlight the influencing factors. The …

, which has to be appreciated depending on abenchmark system. This study performs an analysis of the sustainable performance …

This paper analyses the performance of the Romanian agriculture as against theEU agriculture from a historic … agriculture has been, in its historicalevolution, in a European marginal zone from the point of view of economic performance …

an entity. Several aspects of the hidden costs are discussed, as well as theircharacteristics, evaluation, causes and …

research conducted in the literature on performance measurementand analysis of the entities from wine sector and the … performance in wine entities in Romania. …

performance measurement tools and their integration in order to improve theperformance of the economic entities from the wine … sector in Romania. Identifying methods andtools for performance measurement are based on an analysis of a representative … designed to highlight the performance of the economic entities from the winesector based on using the integrated methods such …