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Persistent link: https://www.econbiz.de/10001192870
society\" I chose to present this subject in order to demonstrate the connection that exists between tourism and development …. Having as research topic \"Tourism and development in the Euro regional context†I dedicated a subchapter of this thesis … in presenting tourism as a development strategy. Thus we have analysed a series of specialised papers encountered at …
Persistent link: https://www.econbiz.de/10011150719
We discuss who should be in charge of providing data relevant to marketing segmentation for the tourism industry. We … them to a novel approach in marketing segmentation, based on outgoings analysis. We use agent-modelling techniques, based …
Persistent link: https://www.econbiz.de/10009322626
National policies and public marketing of destinations should cover measures on broadening the supply of travel agencies, on intensifying promotion actions for the offered touristic product. In order to achieve this, it is necessary to choose modern means of promotion so that tourists remain...
Persistent link: https://www.econbiz.de/10008646820
Tourism is a service sector which earns a substantial foreign exchange to developing countries. In India, Kerala is one … beaches. To make the tourism a great success one has to take advantage of the modern technology to full extent. Present paper … is an attempt to market tourism by adapting the service marketing approach for achieving great success. …
Persistent link: https://www.econbiz.de/10005835403
developing tourism in a Portuguese mountain region da Estrela. …
Persistent link: https://www.econbiz.de/10005836188
networks. Our research examined cooperative relationships in the tourism industry to better understand what makes them … commitment. Data for the model was collected from a sample of tourism firms in successful cooperative networks. The theoretical … commitment. Thus, tourism firms should develop cooperative strategies in their networks by focusing on enhancing interpersonal …
Persistent link: https://www.econbiz.de/10005836673
particularly within the tourism and construction industries. A practical implication of the research is thus that in evaluating new …
Persistent link: https://www.econbiz.de/10005837201
The paper gives a critical assessment of the theses of UNWTO that tourism is an effective means of developing whole …
Persistent link: https://www.econbiz.de/10008511835
contributing to social and local integration. Because the tourism sector, especially the hospitality industry, in Europe is …
Persistent link: https://www.econbiz.de/10008511915