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Celebrity media exposure is an increasingly strong source of actor popularity and is a viable star power variable that focuses on the impact of celebrity, not acting talent. Using <italic>People</italic> to calculate an actor's popularity, we analyse how the gender and age of a movie's lead actors affect box...
Persistent link: https://www.econbiz.de/10010976395
This study examines how PGA Tour golfers' playing strategies offset a ban on technologically superior golf club grooves and how the strategy changes translated into performance changes. The ban, which was implemented at the beginning of the 2010 season, effectively decreased golfers' abilities...
Persistent link: https://www.econbiz.de/10010548813