Respondents were prepared to pay a higher price than the market price of a standard helmet. To improve the quality of helmets in Vietnam, it is recommended that the government subsidize a helmet programme in conjunction with other programmes (such as education and strict enforcement policies) in...

Background: Injuries caused by both non-use of and substandard helmets in motorcycle accidents place a substantial cost on both the Vietnamese government and on victims and their families who are unfortunate enough to experience such an event. Objective: To estimate Vietnamese households'...