Time and trend wait for none. We are no more in Stone Age. It is 2012, Glass Age, where time is money, so better skips the malls and start online shopping. The basis of this revision is to discover the influence of different variables on future intention of online shopping and the perception of...

The main objective of this research was to investigate the influence of sales promotion and physical surroundings that is situational factor on consumer buying behavior. The research found that there was no significant relationship between free samples, coupons and buying behavior. On the other...

The purpose of our research is to outgrow the usage of mobile phones for advertisement in order to save the time and cost. We believe that in future mobile advertisement will be the best way to communicate and advertised the company’s product directly to target market or target consumer. We...

The purpose of this study is to know the role of green perceived value, green risk and green trust on purchase intention of green product. This study applies four basic concepts of green market i.e green perceived value, green perceived risk, green perceived trust and green purchase intention....

The alarming emergence of global economic phenomenon of counterfeiting and the deficiency of research work in the context of consumer purchase intentions towards counterfeits makes the study more worthwhile than ever before. This study intends to examine the relationship of value consciousness,...

In recent days, the companies are extensively using technology for the promotion of green marketing. This study aims to explore the factors that affect purchase intention and its build up a conceptual model to inspect the influence of three preceding factors (green perceived value, green...

Success of Green products becomes very necessary to keep our earth alive and help the human race to sustain. The purpose of this study is to identify the important factors that influence the green purchase intentions of the people of Pakistan. A self-administered questionnaire technique is use...

Achieving the pleasures of successful work place is an art of coping with stress. Job stress is a very substantial issue at work place in this new era of competence. So this research is significantly emphasized on causes and effects of job stress and analyze its impact upon job satisfaction....

Purpose: - The purpose of this conceptual research study paper is to incorporate 2 streams of collected works associated to consumer complaining behavior (CCB) and attitudinal or behavioral perspectives. The conceptual structure aims to enhance or change the viewpoint on consumers’ complaint...

Although the technology evolve over the years however people takes more time to accept it and adopt in their daily life. Lack of customer acceptance towards new technology remains a big challenge for the marketers. The internet users in Pakistan increase at a phenomenal rate during the last five...