Purpose – Using the numerical situation analysis (NSA) technique in the development of corporate strategy provides senior managers with a suitable methodology for the creation of alternative strategic options. Subsequently, it may be used to evaluate those options for possible selection and...

Purpose – The purpose of this paper is to discuss research gaps and the potential applications of analytic hierarchy process (AHP) in an internal benchmarking process used to identify improvement areas when firms attempt to adopt green initiatives with a supply chain perspective....