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Business horizons
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ECONIS (ZBW)
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1
Strategies for the successful implementation of augmented reality
Berman, Barry
;
Pollack, Debra
- In:
Business horizons
64
(
2021
)
5
,
pp. 621-630
Persistent link: https://www.econbiz.de/10012990354
Saved in:
2
The open academic : why and how business academics should use social media to be more "open" and impactful
McCarthy, Ian P.
;
Bogers, Marcel L. A. M.
- In:
Business horizons
66
(
2023
)
1
,
pp. 153-166
Persistent link: https://www.econbiz.de/10013534406
Saved in:
3
The more they know : using transparent online communication to combat fake online reviews
Wang, Yiru
;
Zamudio, César
;
Jewell, Robert D.
- In:
Business horizons
66
(
2023
)
6
,
pp. 753-764
Persistent link: https://www.econbiz.de/10014433619
Saved in:
4
Content creators at a crossroads between decentralized and centralized social media
Khobzi, Hamid
;
Canhoto, Ana Isabel
;
Ramezani, Mohammad …
- In:
Business horizons
68
(
2025
)
1
,
pp. 109-120
Persistent link: https://www.econbiz.de/10015325120
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5
Managing contingent relationships with customers : examining MNCs' social media crises in Mainland China
Cheng, Yang
;
Jin, Weikai
;
Zhang, Kaijie
;
Bai, Xintong
; …
- In:
Business horizons
68
(
2025
)
2
,
pp. 165-180
Persistent link: https://www.econbiz.de/10015325148
Saved in:
6
The fairyland of Second Life : virtual social worlds and how to use them
Kaplan, Andreas
;
Haenlein, Michael
- In:
Business horizons
52
(
2009
)
6
,
pp. 563-572
Persistent link: https://www.econbiz.de/10003905835
Saved in:
7
You’ve been tagged! (then again, maybe not) : employers and Facebook
Smith, William P.
;
Kidder, Deborah L.
- In:
Business horizons
53
(
2010
)
5
,
pp. 491-499
Persistent link: https://www.econbiz.de/10008655744
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8
Users of the world, unite! : the challenges and opportunities of social media
Kaplan, Andreas
;
Haenlein, Michael
- In:
Business horizons
53
(
2010
)
1
,
pp. 59-68
Persistent link: https://www.econbiz.de/10003953180
Saved in:
9
Social spending : managing the social media mix
Weinberg, Bruce D.
;
Pehlivan, Ekin
- In:
Business horizons
54
(
2011
)
3
,
pp. 275-282
Persistent link: https://www.econbiz.de/10009126396
Saved in:
10
We’re all connected : the power of the social media ecosystem
Hannah, Richard L.
;
Rohm, Andrew
;
Crittenden, Victoria Lynn
- In:
Business horizons
54
(
2011
)
3
,
pp. 265-273
Persistent link: https://www.econbiz.de/10009126399
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