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Kung-Fu Service Development at Singapore Airlines
Heracleous, Loizos; Wirtz, Jochen; Johnston, Robert - In: Business strategy review 16 (2005) 4, pp. 26-31
Persistent link: https://www.econbiz.de/10007147628
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Cost-Effective Service Excellence: Lessons from Singapore Airlines
Heracleous, Loizos; Wirtz, Jochen; Johnston, Robert - In: Business strategy review 15 (2004) 1, pp. 33-38
Persistent link: https://www.econbiz.de/10007155218