Showing 1 - 10 of 918
Tracking online user behavior is essential for targeted advertising and is at the heart of the business model of major online platforms. We analyze tracker-specific web browsing data to show how the prediction quality of consumer profiles varies with data size and scope. We find decreasing...
Persistent link: https://www.econbiz.de/10014632380
We analyze how a privacy regulation taking the form of a cap on information disclosure affects quality …. If the share of privacy-concerned users is sufficiently small, privacy regulation has a negative effect on innovation and … may harm users. However, if the share of privacy-concerned users is sufficiently large, privacy regulation has a positive …
Persistent link: https://www.econbiz.de/10014310059
We use a novel dataset of online advertiser performance and product sales to quantify the medium-term economic effects of Apple's App Tracking Transparency Policy (ATT). We find that ATT significantly degraded the ability by Facebook advertisers to target advertisements based on its off-platform...
Persistent link: https://www.econbiz.de/10014468980
Privacy regulations like the General Data Protection Regulation aim to empower consumers with greater transparency and … studies how these two aspects of privacy regulation - consumer empowerment and versioning - affect market outcomes and welfare … after regulation because its ability to price discriminate outweighs the effects of increased consumer empowerment. In a …
Persistent link: https://www.econbiz.de/10015339880
Data brokers collect, manage, and sell customer data. We propose a simple model, in which data brokers sell data to downstream firms. We characterise the optimal strategy of data brokers and highlight the role played by the data structure for co-opetition. If data are "sub-additive", with the...
Persistent link: https://www.econbiz.de/10011977111
This article analyzes how the General Data Protection Regulation (GDPR) has affected the privacy practices of FinTech …
Persistent link: https://www.econbiz.de/10012649756
We study the GDPR's opt-in requirement in a model with a firm that provides a digital service and consumers who are heterogeneous in their valuations of the firm's service as well as the privacy costs incurred when sharing personal data with the firm. We show that the GDPR boosts demand for the...
Persistent link: https://www.econbiz.de/10014334058
We study the relation between ad networks, consumer privacy and the online advertising market. We consider two publishers that can outsource their ad inventories to an ad network, in a market where consumers and advertisers endogenously multi-home. Differently from publishers, the ad network...
Persistent link: https://www.econbiz.de/10011723426
The paper examines whether international regulatory harmonization increases cross-border labor migration. To study this question, we analyze European Union (EU) initiatives that harmonized accounting and auditing standards. Regulatory harmonization should reduce economic mobility barriers,...
Persistent link: https://www.econbiz.de/10011405693
We empirically assess the impact of the EU roaming regulation on mobile operators' average revenues per user (ARPU) and …-level data we find that the regulation decreased mobile operator's revenues per user, while it had no impact on tariffs during … the latest phase of the regulation. …
Persistent link: https://www.econbiz.de/10012602181