We evaluate the direct and indirect effects of an environmental educational program with value-laded content on children’s and parents’ knowledge, attitudes and practices regarding the consumption and disposal of plastics. We do this using a randomized field experiment targeting fourth-grade...

We conduct a natural field experiment on the effect of having a celebrity endorse an information campaign aiming to induce pro-environmental behavior in the context of single-use plastics consumption. We find that an information campaign does not have a significant effect on behavior unless it...