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~isPartOf:"Consumer psychology in a social media world"
~isPartOf:"Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility"
~isPartOf:"The media industries and their markets : quantitative analyses"
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Consumer psychology in a social media world
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
The media industries and their markets : quantitative analyses
The handbook of political economy of communications
25
Crossmedia : wer bleibt auf der Strecke? ; Beiträge aus Wissenschaft und Praxis
12
Political economies of the media : the transformation of the global media industries
12
The right to tell : the role of mass media in economic development /The World Bank
10
Media Governance in Europa : Regulierung - Partizipation - Mitbestimmung ; [internationales Symposion im Juni 2009 in Hamburg unter dem Titel Media goverance in Europe - regulation, participation, codetermination]
8
Medien im Marketing : Optionen der Unternehmenskommunikation
6
The global public relations handbook : theory, research, and practice
6
Advertising and violence : concepts and perspectives
5
Digital peripheries : the online circulation of audiovisual content from the small market perspective
5
Kellogg on advertising & media : the Kellogg School of Management
5
Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
5
Die Ökonomie des Sports in den Medien
4
Globalizing communications
4
Innovation durch Kommunikation : Kommunikation als Innovationsfaktor für Organisationen
4
Media and convergence management
4
Public Relations : ein Handbuch
4
Baltic media in transition
3
Corporate crime: issues of definition, construction and research
3
Embracing diversity in organisations : 7th International OFEL Conference on Governance, Management and Entrepreneurship : 5th - 6th April 2019, Dubrovnik, Croatia
3
Gesellschaft - Moderation & Präsentation - Medientechnik
3
Handbook of media economics ; Volume 1B
3
Handbuch Medienmanagement
3
Handbuch Unternehmenskommunikation
3
Handbuch Verbandskommunikation
3
Mediating business : the expansion of business journalism
3
Medienunternehmen im digitalen Zeitalter : neue Technologien - neue Märkte - neue Geschäftsansätze
3
Neue Technik, neue Medien, neue Gesellschaft? : ökonomische Herausforderungen der Onlinekommunikation ; [Tagung]
3
New media and public relations
3
PR-Kampagnen : über die Inszenierung von Öffentlichkeit
3
Structural change in transportation and communications in the knowledge society
3
Strukturwandel der Medienwirtschaft im Zeitalter digitaler Kommunikation
3
The Oxford handbook of information and communication technologies
3
The Routledge companion to advertising and promotional culture
3
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
3
A research agenda for media economics
2
Advertising in developing and emerging countries : the economic, political and social context
2
CSR und interne Kommunikation : Forschungsansätze und Praxisbeiträge
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Choose wisely : individual and situational influences on the effectiveness of social media
Green, Melanie C.
;
Clark, Jenna
- In:
Consumer psychology in a social media world
,
(pp. 154-168)
.
2016
Persistent link: https://www.econbiz.de/10011586399
Saved in:
2
Online violent media consumption in adolescents : an exploratory study
Patarapongsant, Yupin
;
Woraphiphat, Issariya
- In:
Consumer psychology in a social media world
,
(pp. 254-264)
.
2016
Persistent link: https://www.econbiz.de/10011587908
Saved in:
3
Quantitative analyses of the media industries and of their markets : concluding comments
Güvenen, Orhan
- In:
The media industries and their markets : quantitative …
,
(pp. 220-225)
.
2010
Persistent link: https://www.econbiz.de/10008772846
Saved in:
4
Preference for flat-rate media access fees : a behavioural economics interpretation
Mitomo, Hitoshi
;
Otsuka, Tokio
- In:
The media industries and their markets : quantitative …
,
(pp. 155-170)
.
2010
Persistent link: https://www.econbiz.de/10008772855
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5
Measuring media concentration for the purposes of ensuring pluralism and diversity
Iosifidis, Petros
- In:
The media industries and their markets : quantitative …
,
(pp. 108-124)
.
2010
Persistent link: https://www.econbiz.de/10008772858
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6
The dynamics of media concentration : the American experience
Noam, Eli M.
- In:
The media industries and their markets : quantitative …
,
(pp. 87-107)
.
2010
Persistent link: https://www.econbiz.de/10008772861
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7
The dynamics of media business models : innovation, versioning and blended media
Badillo, Patrick-Yves
;
Bourgeois, Dominique
- In:
The media industries and their markets : quantitative …
,
(pp. 64-86)
.
2010
Persistent link: https://www.econbiz.de/10008772862
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8
The management of a hybrid broadcasting model : reconciling public and commercial interests
Fiser, Suzana Zilic
- In:
The media industries and their markets : quantitative …
,
(pp. 49-63)
.
2010
Persistent link: https://www.econbiz.de/10008772865
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9
Transformation of internet-based companies' business models : ten years after the Dot.com Burst
Garonne, Christophe
;
Weygand, Félix
- In:
The media industries and their markets : quantitative …
,
(pp. 26-48)
.
2010
Persistent link: https://www.econbiz.de/10008772866
Saved in:
10
Impediments to a global information society
Picard, Robert G.
- In:
The media industries and their markets : quantitative …
,
(pp. 14-25)
.
2010
Persistent link: https://www.econbiz.de/10008772867
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