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A risk mitigation framework for integrated-enterprise systems implementation for the manufacturing environment
Ho, Lip Tse; Lin, Grier; Nagalingam, Sev - In: International journal of business information systems : … 4 (2009) 3, pp. 290-310
Persistent link: https://www.econbiz.de/10003841289
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Consumer-centric marketing strategies : social networks as innovative tools for Consumer Relationship Management
Di Pietro, Loredana; Pantano, Eleonora - In: Customer-centric marketing strategies : tools for …, (pp. 297-314). 2013
Persistent link: https://www.econbiz.de/10009668196
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Stakeholder Causal Scope centric market positioning : implications of Relationship Marketing indicators
Shams, S. M. Riad - In: Customer-centric marketing strategies : tools for …, (pp. 245-263). 2013
Persistent link: https://www.econbiz.de/10009668199
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Implications of relationship marketing indicators to enable organizational growth : a Stakeholder Causal Scope analysis
Shams, S. M. Riad - In: Customer-centric marketing strategies : tools for …, (pp. 214-244). 2013
Persistent link: https://www.econbiz.de/10009668200
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The strategic importance of data mining analysis for customer-centric marketing strategies
Veglio, Valerio - In: Customer-centric marketing strategies : tools for …, (pp. 126-148). 2013
Persistent link: https://www.econbiz.de/10009668204
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From mass distribution to customer-centric awareness tools : the evolution of the German meat market
Hallier, Bernd - In: Customer-centric marketing strategies : tools for …, (pp. 498-510). 2013
Persistent link: https://www.econbiz.de/10009669506