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~isPartOf:"Decision : official journal of Indian Institute of Management Calcutta"
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Decision : official journal of Indian Institute of Management Calcutta
International journal of pharmaceutical and healthcare marketing : IJPHM
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Understanding the role of business analytics : some applications
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Why do consumers hate brands, and how do they react to brand hate? : moderating role of big five personality traits
Chahal, Hardeep
;
Dolkar, Rigzin
- In:
Decision : official journal of Indian Institute of …
51
(
2024
)
2
,
pp. 195-212
Persistent link: https://www.econbiz.de/10015188569
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