Wahab, Fazal; Khan, Imran; Kamontip; Hussain, Tariq; … - In: Decision analytics journal 8 (2023), pp. 1-9
E-commerce technologies are increasingly adopted and used because they give companies a competitive edge and boost their profitability through access to international markets. Even though global e-commerce has grown over the past few years, many consumers lack confidence in e-commerce purchases....
