Quintana, Teresa Aguiar; Canino, Rosa M. Batista - In: Delivering tourism intelligence : from analysis to action, (pp. 219-231). 2019
The Canary Islands have a long-standing role in European tourism history. As a leading mass destination in Spain, they receive more than 14 million tourists annually. Focusing on this region, multiple cases are explored as a collaborative learning tool. The consideration of such cases can...