The purpose of this study is to identify the drivers of the Willingness to Pay (WTP) for air quality improvements in Italy. A better understanding of which factors, besides income, influence the willingness to pay for air quality improvements is important to guide future air quality policy. We...

This paper addresses the issue of whether environmental quality is a luxury good meaning that its demand increases more than proportionally with respect to income. We use demand analysis and household production to estimate the marginal willingness to pay for improvements in air quality in Italy...