Globally, tourism is the largest and fastest growing industry, outpacing all other industries. In South Africa, tourism is widely regarded as a growth catalyst, able to generate much-needed income and employment opportunities. The market potential of domestic tourism has, however, been...

The Kruger National Park in South Africa is a key ecotourism attraction for both domestic and international tourists. The South African National Parks have recently come under pressure to uplift communities and to build relationships with communities. This study therefore aimed to answer the...