take risk as measured by the general risk question. We demonstrate that this disposition, which we call risk conception, is … strongly associated with optimism, a stable facet of personality and that it predicts real-life risk taking. The general risk … question captures this disposition alongside pure risk preference. This enlightens why the general risk question is a better …

complex interplay of mortality perception and demand for risk reduction. We observe that perceived annual mortality positively … affects the demand for risk reduction. Moreover, we find certain risk characteristics to affect perceived mortality, others to …We run a novel experiment to explore the relationship between the perception of real-life risks and the demand for risk …

Many studies have investigated flood risk and insurance coverage in the 100-year flood zone, but much less is known … about the periphery of the flood zone. We present a new approach to estimate flood risk and insurance take-up in the … hurricane Sandy. We show that flood risk falls rapidly as we move away from the flood zone, but remains fairly high for …

We present a theory of the demand for flood insurance and empirically analyze the effects of the adoption of Risk … financial exposure to flood risk. …

We develop a method to estimate domain-specific risk. We apply the method to sickness insurance by fitting a utility … risk aversion increases with income. Second, marginal utility is higher in the sick state conditional on income, due to an … observed fixed cost of sickness. Third, the domain-specificity of risk shifts the focus on the smoothing of utility, not …

although risk can be measured, uncertainty cannot be measured. Even though risk can be measured, a simple symmetric measure … attempt at "measuring" risk or (fundamental) uncertainty is flawed. …

excessive financial risk. Recent theory concludes that 10-15% of a worker's wealth portfolio can be prudently invested in … financial risk. We also find that families with employer stock are found to express more tolerance of financial risk, have … financial risk does not appear to represent a substantial problem in practice for most employee share owners, a small minority …

and objective individual-survival curves accounting for rounding on subjective reports of perceived mortality risk. We …In this paper, we compare individual survival curves constructed from objective (actual mortality) and elicited … make use of the long follow-up period in the Health and Retirement Study and the high quality of mortality data to estimate …

increases in risk taking. Where we can separately identify changes in risk-independent performance and risk taking, our … increases in risk taking. These effects are concentrated among those closest to the margin of elimination and among lower …

We present first evidence how individual risk preferences shape entrepreneurial investment among the very wealthy using … standard measure of risk tolerance. We find that wealthy individuals are more likely to be entrepreneurs and invest a larger … ways strongly determined by individual risk tolerance. Since the wealthy dominate aggregate risky investment, their risk …