Narrow search
Showing 1 - 4 of 4
Cover Image
Econometric analysis of the market share attraction model
Fok, Dennis; Franses, Philip Hans; Paap, Richard - 2001
Persistent link: https://www.econbiz.de/10001600632
Cover Image
Incorporating responsiveness to marketing efforts when modeling brand choice
Fok, Dennis; Franses, Philip Hans; Paap, Richard - 2001
Persistent link: https://www.econbiz.de/10001612168
Cover Image
Modeling dynamic effects of the marketing mix on market shares
Fok, Dennis (contributor); Paap, Richard (contributor);  … - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772090
Cover Image
A hierarchical bayes error correction model to explain dynamic effects of price changes
Fok, Dennis; Paap, Richard; Horváth, Csilla; Franses, … - 2005
Persistent link: https://www.econbiz.de/10003088746