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Martha Van Rensselaer and the Delineator's homemaking department
Zuckerman, Mary Ellen - In: Journal of historical research in marketing 5 (2013) 3, pp. 370-384
Persistent link: https://www.econbiz.de/10009793451
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Pioneering consumer economist : Elizabeth Ellis Hoyt (1893 - 1980)
Parsons, Elizabeth - In: Journal of historical research in marketing 5 (2013) 3, pp. 334-350
Persistent link: https://www.econbiz.de/10009793484
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Pauline Arnold (1894 - 1974) : pioneer in market research
Jones, D. G. Brian - In: Journal of historical research in marketing 5 (2013) 3, pp. 291-307
Persistent link: https://www.econbiz.de/10009793490