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Eine Untersuchung der Probleme über den Transfer einer Marke von einem westeuropäischen Land in ein anderes
Stolte, J. - In: Esomar congress (1972), pp. 279-313
Persistent link: https://www.econbiz.de/10003687923
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A new tool to better plan and control the marketing-activities for the 'outlet' of growing importance - vending machines
Schmidt, Hein Ch. - In: Esomar congress (1978), pp. 253-268
Persistent link: https://www.econbiz.de/10003675600
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Measuring the possible sales returns from retail linear displays
Bigant, Jean; Pillet, Antoine - In: Esomar congress 35 (1982) 2, pp. 317-333
Persistent link: https://www.econbiz.de/10003492892
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An application of micro-simulation modelling to the marketing of a consumer durable
Gunter, Pieter; Beazley, David - In: Esomar congress (1976), pp. 629-649
Persistent link: https://www.econbiz.de/10003513198
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The application of consumer research to marketing synthetic fibres
Dobbie, S. J.; Harrison, J. T. - In: Esomar congress (1970)
Persistent link: https://www.econbiz.de/10003530817
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Changes in energy supply and use into the future
Martyn, John D. F. - In: Esomar congress 37 (1984) 2, pp. 105-124
Persistent link: https://www.econbiz.de/10003627386
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Pakom-Preis-Absatzfunktionen konturrierender Marken, ein Marketingmodell
Kornobis, Klaus - In: Esomar congress (1976), pp. 89-113
Persistent link: https://www.econbiz.de/10003631959