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~isPartOf:"European Journal of Operational Research"
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Fruchter, Gila E.
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Boztug, Yasemin
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Kalish, Shlomo
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Reutterer, Thomas
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European Journal of Operational Research
European journal of operational research : EJOR
6
Preprints of the Max Planck Institute for Research on Collective Goods
6
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business economics : JBE
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Journal of economic dynamics & control
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Judgment and Decision Making
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MSI reports : working paper series
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing : ZFP ; journal of research and management
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Innovationen in Marketing und Handel
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International journal of retail & distribution management
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Journal für Betriebswirtschaft : management review quarterly
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Journal of behavioral decision making
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Journal of business research : JBR
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Journal of marketing
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MPI Collective Goods Preprint
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Production and operations management : an international journal of the Production and Operations Management Society
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Review of marketing science
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Technological forecasting & social change : an international journal
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Working Paper Series of the Max Planck Institute for Research on Collective Goods
3
Der Markt : international journal of marketing
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Games
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International game theory review
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of Economic Dynamics and Control
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Journal of retailing and consumer services
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Management Science
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Marketing Science
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Marketing letters : a journal of research in marketing
2
Marketing science
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Review of Marketing Science
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The international review of retail, distribution and consumer research
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Aktuelle Beiträge zur Markenforschung : Tagungsband des 3. Internationalen Markentags
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Annals of operations research ; volume 264, numbers 1/2 (May 2018)
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Applying qualitative methods to marketing management research
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Artificial intelligence in marketing
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Dynamic promotional budgeting and media allocation
Fruchter, Gila E.
;
Kalish, Shlomo
- In:
European Journal of Operational Research
111
(
1998
)
1
,
pp. 15-27
Persistent link: https://www.econbiz.de/10005277730
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2
A dual control problem and application to marketing
Fruchter, Gila E.
- In:
European Journal of Operational Research
130
(
2001
)
1
,
pp. 99-110
Persistent link: https://www.econbiz.de/10005283966
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3
A combined approach for segment-specific market basket analysis
Boztug, Yasemin
;
Reutterer, Thomas
- In:
European Journal of Operational Research
187
(
2008
)
1
,
pp. 294-312
Persistent link: https://www.econbiz.de/10005355189
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