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~isPartOf:"European Journal of Operational Research"
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Maximizing profit of a food retailing chain by targeting and promoting valuable customers using Loyalty Card and Scanner Data
Pauler, Gabor
;
Dick, Alan
- In:
European Journal of Operational Research
174
(
2006
)
2
,
pp. 1260-1280
Persistent link: https://www.econbiz.de/10005095008
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