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~isPartOf:"European journal of marketing : EJM"
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Brand authentification : creating and maintaining brand auras
Alexander, Nicholas
- In:
European journal of marketing : EJM
43
(
2009
)
3/4
,
pp. 551-562
Persistent link: https://www.econbiz.de/10009525850
Saved in:
2
Materialism, status consumption, and market involved consumers
Flynn, Leisa Reinecke
;
Goldsmith, Ronald E.
;
Pollitte, …
- In:
Psychology & marketing
33
(
2016
)
9
,
pp. 761-776
Persistent link: https://www.econbiz.de/10011578268
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