Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European management journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Do shoppers choose the same br...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand
1
Brand associations
1
Brand image
1
Brand management
1
Brand monitoring
1
Brand perception
1
Consumer behaviour
1
Corporate reputation
1
Firmenimage
1
Konsumentenverhalten
1
Markenartikel
1
Markenführung
1
Markenimage
1
Stakeholder
1
Stakeholders
1
Venn diagram
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Koll, Oliver
1
Uzelac, Borislav
1
Wallpach, Sylvia von
1
Published in...
All
European management journal
Journal of business research : JBR
4
European journal of marketing : EJM
3
Psychology & marketing
3
European Journal of Marketing
2
International journal of hospitality management
2
Journal of Business Research
2
Journal of retailing and consumer services
2
Kundenorientierte Unternehmensführung : Kundenorientierung - Kundenzufriedenheit - Kundenbindung
2
Kundenorientierte Unternehmensführung : Kundenorientierung, Kundenzufriedenheit, Kundenbindung
2
MSI reports : working paper series
2
Die Bank
1
ERIM report series research in management
1
Entrepreneurship and regional development : an international journal
1
Evaluating marketing actions and outcomes
1
Family business review : publ. on behalf of the Family Firm Institute
1
Handbuch Controlling und Consulting : Festschrift für Harald Stiegler zum 65. Geburtstag
1
International journal of sports marketing & sponsorship
1
Journal of Product & Brand Management
1
Journal of the Academy of Marketing Science
1
Neue Aspekte des Dienstleistungsmarketing : Konzepte für Forschung und Praxis ; [aus den Beiträgen zum 7. Workshop Dienstleistungsmarketing in Bayreuth ... 1999]
1
Organization : the interdisciplinary journal of organization, theory and society
1
Qualitative Market Research: An International Journal
1
Social entrepreneurship and bricolage : taking stock and looking ahead
1
Tourism management : research, policies, practice
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Stakeholder-oriented brand management : a Venn-diagram approach to monitor brand associations
Koll, Oliver
;
Wallpach, Sylvia von
;
Uzelac, Borislav
- In:
European management journal
41
(
2023
)
3
,
pp. 437-444
Persistent link: https://www.econbiz.de/10014333851
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
