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Market research, marketing decisions and creativity
Bessis, Pierre - In: European marketing research review 5 (1970) 1, pp. 1-6
Persistent link: https://www.econbiz.de/10001898704
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Consumer goods market research and marketing policy
Bender, Ulrich - In: European marketing research review 7 (1972) 1, pp. 7-19
Persistent link: https://www.econbiz.de/10001901082
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The use of consumers' panels for medoa selection
Bigant, J.-B. - In: European marketing research review 4 (1969) 2, pp. 47-57
Persistent link: https://www.econbiz.de/10001906761
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Market research and forecasting the elasticity of demand and its analysis
Demetrescu, Mihail - In: European marketing research review 4 (1969) 2, pp. 59-74
Persistent link: https://www.econbiz.de/10002068539
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Motivational studies in market research
Alberoni, Francesco - In: European marketing research review 4 (1969) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10001818331
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The art of asking "why" motivational research
Collins, Leslie - In: European marketing research review 5 (1970) 2, pp. 23-30
Persistent link: https://www.econbiz.de/10002027345
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A beer tasting experiment
Arndt, Johan - In: European marketing research review 5 (1970) 2, pp. 10-22
Persistent link: https://www.econbiz.de/10001864872
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Practical consideration in market : the definition of research
Butazzi, Renzo - In: European marketing research review 5 (1970) 1, pp. 80-88
Persistent link: https://www.econbiz.de/10001962762
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Design as a function of marketing : how market research influences design
Pilditch, James - In: European marketing research review 4 (1969) 2, pp. 1-7
Persistent link: https://www.econbiz.de/10002633538
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Market research as a tool for company forecasting and planning
Pieraccioni, Luigi - In: European marketing research review 4 (1969) 1, pp. 66-76
Persistent link: https://www.econbiz.de/10002638473