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Public relations 1 Sponsoring 1 Sponsorship 1 Öffentlichkeitsarbeit 1

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Aufsatz im Buch 1 Book section 1

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Horn, Sierk 1

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Exploring public relations International business review : the official journal of the European International Business Academy 11 Asian business & management 10 Asia Pacific business review 9 Management international review : mir ; journal of international business 5 Business history 4 Foreign direct investment, China and the world economy 4 International journal of intellectual property management : IJIPM 4 Journal of international business studies : JIBS ; an official journal of the Academy of International Business 4 Journal of world business : JWB 4 The multinational enterprise and the emergence of the global factory 4 International Business Review 3 Long range planning : LRP ; international journal of strategic management 3 Asia Pacific Business Review 2 Business History 2 Emerging perspectives in Japanese human resource management 2 European journal of international management : EJIM 2 International Finance 2 Jahrbuch der Absatz- und Verbrauchsforschung 2 Japanese multinationals in China 2 Journal of World Business 2 Journal of international business studies : JIBS ; a publication of the Academy of International Business and the Western Business School 2 Multinational Business Review 2 Multinational business review 2 The world economy : the leading journal on international economic relations 2 Wirtschaftspsychologie 2 utb / Management 2 Asian Business & Management 1 Cambridge journal of economics 1 Can Japan globalize? : studies on Japan's changing political economy and the process of globalization ; in honour of Sung-Jo Park ; with 32 tables 1 China and the Multinationals 1 Chinese management studies 1 Economics working paper series 1 Ekonomické rozhl'ady 1 European economic integration 1 Innovations in international business 1 International business strategy : theory and practice 1 Internationales Management : Auswirkungen globaler Veränderungen auf Wettbewerb, Unternehmensstrategie und Märkte ; Klaus Macharzina zum 60. Geburtstag 1 Internationalisation strategies 1 Internationalization : firm strategies and management 1

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Horn, Sierk - In: Exploring public relations, (pp. 517-535). 2009

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