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Special issue: the question of "alternatives" within food and drink markets and marketing
Smith Maguire, Jennifer (ed.); Watson, David J. (ed.);  … - 2017
Persistent link: https://www.econbiz.de/10011776861
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The question of "alternatives" within food and drink markets and marketing : introduction to the special issue : editorial
Smith Maguire, Jennifer; Watson, David J.; Lang, John T. - In: Journal of marketing management : MM 33 (2017) 7/8, pp. 495-501
Persistent link: https://www.econbiz.de/10011777696
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Fallstudien zum Internationalen Management : Grundlagen – Praxiserfahrungen – Perspektiven
Zentes, Joachim - 2011 - 4., überarbeitete und erweiterte Auflage
Marketing, - Internationale Unternehmensführung und - Institutionelle Aspekte. Zu jeder Fallstudie gehören neben der … in englischer Sprache. Univ.-Prof. Dr. Joachim Zentes ist Direktor des Instituts für Handel und Internationales Marketing … Betriebswirtschaftslehre, insbesondere Marketing und Handel der Universität Trier. Prof. Dr. Dirk Morschett ist Inhaber des Liebherr …
Persistent link: https://www.econbiz.de/10013505200
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Fallstudien zum Internationalen Management : Grundlagen Praxiserfahrungen Perspektiven
Zentes, Joachim; Swoboda, Bernhard - 2000
Außenhandels, - Internationale Wettbewerbs- und Wertschöpfungsstrategien, - Internationales Marketing, - Internationale …
Persistent link: https://www.econbiz.de/10013505768
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Moralities in food and health research
Askegaard, Søren; Ordabayeva, Nailya; Chandon, Pierre; … - In: Journal of marketing management : MM 30 (2014) 17/18, pp. 1800-1832
Persistent link: https://www.econbiz.de/10010466397
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Running wild in the marketplace : the articulation and negotiation of an alternative food network
Mitchell, Ingrid Kajzer; Low, Will; Davenport, Eileen; … - In: Journal of marketing management : MM 33 (2017) 7/8, pp. 502-528
Persistent link: https://www.econbiz.de/10011777720
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Food capacity in alternative food markets : visceral encounters, bodily interactions and contagious magic
Cherrier, Helene - In: Journal of marketing management : MM 33 (2017) 7/8, pp. 602-623
Persistent link: https://www.econbiz.de/10011777742
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Complicating conventionalisation
Schor, Juliet B.; Fitzmaurice, Connor J. - In: Journal of marketing management : MM 33 (2017) 7/8, pp. 644-651
Persistent link: https://www.econbiz.de/10011777750
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Can consumers buy alternative foods at a big box supermarket?
Johnston, Josée - In: Journal of marketing management : MM 33 (2017) 7/8, pp. 662-671
Persistent link: https://www.econbiz.de/10011777917
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The coming community : the politics of alternative food networks in Southern Italy
Giordano, Alex; Luise, Vincenzo; Arvidsson, Adam - In: Journal of marketing management : MM 34 (2018) 7/8, pp. 620-638
Persistent link: https://www.econbiz.de/10011934597