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Prior studies on decentralized supply chains have identified the downstream retailer’s strategic incentive of holding inventory in successive periods to bring down the upstream supplier’s wholesale price. This creates an opportunity to mitigate double marginalization and improve the overall...
Persistent link: https://www.econbiz.de/10014088822
We study the impact of counterfeiting on a brand-name supply chain’s strategic choice of channel structures and how these structures in turn affect the counterfeiting market. In our model, the supplier can practice costly encroachment by launching a direct channel to sell brand-name products,...
Persistent link: https://www.econbiz.de/10014089357