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~isPartOf:"Hamburger Schriften zur Marketingforschung"
~language:"deu"
~subject:"Bausparkasse"
~type_genre:"Hochschulschrift"
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Kundenzufriedenheit als Marketingziel deutscher Bausparkassen : eine kritische Analyse unter besonderer Berücksichtigung von Kundenclubkonzepten
Möbus, Matthias
-
1998
Persistent link: https://www.econbiz.de/10000667497
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