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~isPartOf:"Harvard Business School Marketing Unit Working Paper"
~subject:"Handelsforschung"
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Harvard Business School Marketing Unit Working Paper
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
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Der österreichische Handel ... : Daten - Fakten - Analysen
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Geographische Handelsforschung : Schriftenreihe des Arbeitskreises Geographische Handelsforschung in der Deutschen Gesellschaft für Geographie ...
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Crafting Integrated Multichannel Retailing Strategies
Zhang, Jie
;
Farris, Paul
;
Kushwaha, Tarun
;
Irvin, John
; …
-
2012
retailers, and the dynamics of multichannel retailing. We synthesize current
knowledge
drawn from the academic literature and …
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