Lindgreen, Adam (ed.); Di Benedetto, C. Anthony (ed.); … - 2021
Contents: Introduction to how to fast-track your academic career / Adam Lindgreen, C. Anthony Di Benedetto, Joëlle Vanhamme, and John Nicholson -- Part I: Getting started: 1. Becoming a business-to-business marketing scholar / Adam Lindgreen and C. Anthony Di Benedetto In collaboration with Ko...
