Firms commonly undertake philanthropic campaigns as a means of attracting and retaining customers. Such campaigns often take the form of charity-linked promotions, whereby a firm donates a specific amount to a charitable cause when a customer takes up the promotion through a related purchase. We...

Many consumers have learned to delay purchases, anticipating that prices might decrease. Such strategic or forward-looking behavior has attracted increasing attention from various disciplines, including operations management, information systems, marketing, and economics. However, there is...

The transportation sector’s carbon footprint and dependence on oil are of deep concern to policy makers in many countries. Use of all-electric drive-trains is arguably the most realistic medium-term solution to address these concerns. However, motorist anxiety induced by an electric...