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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"B-to-B-Marketing"
~type_genre:"Sammelwerk"
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Industrial marketing management : the international journal for industrial and high-tech firms
The journal of business & industrial marketing
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Special issue: B2B marketing in a Guanxi context : theoretical development and practices
Yang, Zhilin
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2011
Persistent link: https://www.econbiz.de/10009160099
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Special issue on industrial marketing strategy and B2B management by SMEs
Ndubisi, Nelson Oly
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contributor
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2011
Persistent link: https://www.econbiz.de/10008991590
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