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Deliberation without attention : the latent benefits of distracting website features for online purchase decisions
Tan, Barney; Yi, Cheng; Chan, Hock Chuan - In: Information systems research : ISR 26 (2015) 2, pp. 437-455
Persistent link: https://www.econbiz.de/10011296063
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Designing for diagnosticity and serendipity : an investigation of social product-search mechanisms
Yi, Cheng; Jiang, Zhenhui; Benbasat, Izak - In: Information systems research : ISR 28 (2017) 2, pp. 413-429
Persistent link: https://www.econbiz.de/10011717078
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Leveraging user-generated content for product promotion : the effects of firm-highlighted reviews
Yi, Cheng; Jiang, Zhenhui; Li, Xiuping; Lu, Xianghua - In: Information systems research : ISR 30 (2019) 3, pp. 711-725
Persistent link: https://www.econbiz.de/10012118878