In the context of the New International Economic Order (NIEO) the developing countries are expressing more and more frequently a wish for stricter control over the multinational enterprises. What should be the features of a Code of Conduct for Multinationals?

While voluntary behavior and social responsibility have so far played a peripheral role in multinational corporations' global strategies, the author argues that the non-market social responsibility dimension will have to be incorporated systematically in management’s forward planning as a...