DEACONU, ALECXANDRINA; RASCA, LAVINIA; FIRICA, OANA - In: International Conference Modern Approaches in … 5 (2011) 1, pp. 156-161
The image of a company, the corporate identity and the organizational culture have become essential today. A company that wants to provide not only commercial success but also the respect of the society in which it operates should be involved in the community’s life. There are many voices...