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~isPartOf:"International Journal of Consumer Studies"
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International Journal of Consumer Studies
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When the green in green packaging backfires : Gender effects and perceived masculinity of environmentally friendly products
Felix, Reto
;
González, Eva M.
;
Castaño, Raquel
; …
- In:
International Journal of Consumer Studies
46
(
2021
)
3
,
pp. 925-943
Persistent link: https://www.econbiz.de/10012635150
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