This paper discusses the impact of the Internet on the magazine publisher's competitive advantage on three analytic levels: the products, the company and the industry. The analysis is based on interview data from the Finnish magazine publishing industry. On the product level, the Internet is a...

Expropriability is the ability of (potential) competitors to extract information about innovation and utilize it to their advantage in a manner that decreases the competitive advantages of the original innovator. It has an effect on the profit margins and, subsequently, on the strategic behavior...