Purpose – The purpose of this paper is to investigate consumer motivations to boutique hotels in Xiamen, China with the push-pull theory. Design/methodology/approach – The survey for this study was conducted in boutique hotels in Xiamen, China. Findings – The results indicated identified...

Purpose – The purpose of this paper is to identify push and pull factors that motivate decision makers to choose wedding banquet venues, and to explore the relationships between the motivational factors and demographic information. Design/methodology/approach – The initial questionnaire was...