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This paper reports the results of a survey of cooperative managers regarding the use of communication technology including social media. The survey categorized 105 different cooperatives by current technology use and management practices. The survey found that Texas cooperative managers are...
Persistent link: https://www.econbiz.de/10010917903
Goat meat has become an increasingly good source of protein for meat eaters in the global marketplace. Goat meat constitutes about 63% of all red meat consumed worldwide. It is the main source of animal protein in many North African, Middle Eastern nations, Southeast Asia, the Caribbean, and...
Persistent link: https://www.econbiz.de/10010917927
Local Food Marketing as a Development Opportunity for Small UK Agri-Food Businesses …
Persistent link: https://www.econbiz.de/10008741295
Increasing consumer preferences for locally produced foods, exhibited by the nationwide expansion of farmers markets, is likely to affect food-service establishments. This study used a mail and telephone survey to evaluate chefs’ preferences and attitudes towards purchasing locally...
Persistent link: https://www.econbiz.de/10008835469
marketing competencies and to understanding practices that lead to better business performance. However, the current body of …
Persistent link: https://www.econbiz.de/10010881498
crawfish industry to refine its marketing strategies. A.C. Nielsen scanner data were used to develop a descriptive sales …
Persistent link: https://www.econbiz.de/10010917861
The study used a case study approach and a survey questionnaire to collect data on farmers markets in the Alabama Black Belt. Specific objectives were to describe the current state of development of farmers markets, categorize the farmers markets, and make comparisons between and assessments of...
Persistent link: https://www.econbiz.de/10010917865
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Corporate branding has been a key marketing strategy for many decades, but the nature and focus of branding activities …
Persistent link: https://www.econbiz.de/10010917891