The purpose of this paper is to investigate consumer preferences and estimate their willingness to pay (WTP) for P.D.O. (Protected Designation of Origin) certification. The original contribution of this analysis is the evidence provided on regional differences among consumers in their...

The objective of this study is to analyze consumer behaviour in relation to functional foods by a direct survey. To this end, the proposal is an analysis of the reasons for choosing to consume this type of food or not, accompanied by a supplementary investigation, mostly to assess the...

Several researches evaluated consumers’ Willingness To Pay (WTP) for each meat traceable attribute, generating a great deal of information in this regard, although specific to the conditions of each study. In light of this, WTP estimates for traceability characteristics differ across the...

Food companies are increasingly challenged to balance business performance and economic gains with environmental and social performance. Therefore, in 2012, we started a collaborative project on this topic named SCALE (Step Change in Agri-food Logistics Ecosystems). SCALE aims to improve the...

Recent crises in the agricultural sector, such as the 2011 German dioxin scandal and deaths from EHEC or the last swine fever outbreak in Germany in 2006, have caused immense economic damage. As a result, German veterinary authorities at the district, state, and federal levels have been put in...

This paper investigates the opportunities for farmers to produce for local consumers, based on a case study in the Dutch horticulture sector. Main requirements for the set-up of a local chain of supply chain actors are investigated. Producer requirements are added value, availability of time,...

The market of local and organic food is still a niche market in the USA, despite its strong growth rates. Both offer consumers an alternative to a globalized anonymous food supply chain. Yet local food and organic food seem to be overlapping and to some degree competing food concepts. While the...

This paper presents the results of a rapid consumer survey undertaken in Uganda. The survey aimed at identifying preferred quality and safety attributes, retail forms and retail outlets for major livestock products and by type of consumers. Results of the survey, combined with nationally...

The abolishment of the milk quota, increasing fluctuation in milk prices and further economic and emotional factors resulted in the so called dairy conflict. The paper focuses specifically on the conflict between the German Farmers’ Association and the Federal Dairy Farmers Association...

Information on production methods (genetic modification (GM) or organic production) and locations (country of origin) are commonly found on food package labels. Both pieces of information may be used as a proxy for food safety and (perceived) quality by consumers. Our study investigates the...