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~isPartOf:"International journal of arts management"
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Quelles stratégies pour les mu...
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Bourgeon-Renault, Dominique
4
Jarrier, Elodie
3
Mencarelli, Rémi
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Pulh, Mathilde
3
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1
Derbaix, Maud
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Jarrier, Élodie
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International journal of arts management
Post-Print / HAL
9,504
Working Papers / HAL
3,980
Université Paris1 Panthéon-Sorbonne (Post-Print and Working Papers)
1,845
Grenoble Ecole de Management (Post-Print)
169
CIRED Working Papers
101
CEPN Working Papers
96
PSE - Labex "OSE-Ouvrir la Science Economique"
59
Working paper serie RMT - Grenoble Ecole de Management
57
PSE - G-MOND WORKING PAPERS
37
Revue française du marketing
6
LEG - CERMAB / Centre de Recherche en Marketing de Bourgogne - Cahier de recherche
4
Revue française de gestion : hommes et techniques
4
LEG - CERMAB / Centre de Recherche en Marketing de Bourgogne - Journées de Recherche en Marketing de Bourgogne
3
Marketing intelligence & planning
3
Economics Papers from University Paris Dauphine
2
International journal of nonprofit and voluntary sector marketing
2
Journal of business research : JBR
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of retailing and consumer services
2
Moderne Zeitfragen
2
Qualitative Market Research: An International Journal
2
Qualitative market research : an international journal
2
Recherche et applications en marketing
2
European Journal of Marketing
1
In times of crisis : perspectives and challenges of the 21st century
1
International journal of market research
1
International journal of services and operations management
1
Journal of public policy & marketing
1
Journal of service research
1
Marketing Intelligence & Planning
1
Marketing letters : a journal of research in marketing
1
Marketing theory
1
Monographien des Seeverkehrs
1
Recherche et applications en marketing : RAM
1
Revue de l'économie méridionale : bulletin trimestriel du Centre Régional de la Productivité et des Etudes Economiques
1
Schriften der Hessischen Akademie der Forschung und Planung im Ländlichen Raum
1
Vierteljahrschrift für Sozial- und Wirtschaftsgeschichte : VSWG
1
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1
Positioning strategies of cultural institutions : a renewal of the offer in the face of shifting consumer trends
Pulh, Mathilde
;
Marteaux
;
Mencarelli, Rémi
- In:
International journal of arts management
10
(
2008
)
3
,
pp. 4-20
Persistent link: https://www.econbiz.de/10009894177
Saved in:
2
Positioning strategies of cultural institutions : a renewal of the offer in the face of shifting consumer trends
Pulh, Mathilde
;
Marteaux, Séverine
;
Mencarelli, Rémi
- In:
International journal of arts management
10
(
2008
)
3
,
pp. 4-20
Persistent link: https://www.econbiz.de/10003737746
Saved in:
3
Web 2.0 : is the museum-visitor relationship being redefined?
Pulh, Mathilde
;
Mencarelli, Rémi
- In:
International journal of arts management
18
(
2015
)
1
,
pp. 43-51
Persistent link: https://www.econbiz.de/10011414778
Saved in:
4
Impact of mediation devices on the museum visit experience and on visitors' behavioural intentions
Jarrier, Elodie
;
Bourgeon-Renault, Dominique
- In:
International journal of arts management
15
(
2012/13
)
1
,
pp. 18-29
Persistent link: https://www.econbiz.de/10010048382
Saved in:
5
Impact of mediation devices on the museum visit experience and on visitors' behavioural intentions
Jarrier, Elodie
;
Bourgeon-Renault, Dominique
- In:
International journal of arts management
15
(
2012/13
)
1
,
pp. 18-29
Persistent link: https://www.econbiz.de/10009661421
Saved in:
6
Can interactive mediation tools bridge the identity gap between the public and the art museum?
De Miguel De Blas, Marta
;
Bourgeon-Renault, Dominique
; …
- In:
International journal of arts management
18
(
2015
)
1
,
pp. 52-64
Persistent link: https://www.econbiz.de/10011414782
Saved in:
7
Narrative transportation and transmedia consumption experience in the cultural field
Bourgeon-Renault, Dominique
;
Derbaix, Maud
;
Jarrier, Élodie
- In:
International journal of arts management
21
(
2019
)
2
,
pp. 27-42
Persistent link: https://www.econbiz.de/10012060741
Saved in:
8
Differentiation through the over-experientialization of cultural offers : the case of contemporary music festivals
Puhl, Mathilde
- In:
International journal of arts management
24
(
2022
)
2
,
pp. 62-76
Persistent link: https://www.econbiz.de/10013253743
Saved in:
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