//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of entrepreneurship and small business"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Customer segmentation using un...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand image
1
Customer value
1
Internet marketing
1
Kundenwert
1
Markenimage
1
Online-Marketing
1
Social Web
1
Social web
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
2
Author
All
Aschauer, Ewald
2
Fink, Matthias
2
Maresch, Daniela
2
Zauner, Alexander
2
Published in...
All
International journal of entrepreneurship and small business
Der Markt : international journal of marketing
7
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
5
Discussion paper series
4
Journal of business research : JBR
4
Journal of marketing management : MM
3
Kredit und Kapital
3
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
2
Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen
2
Innovationen in Marketing und Handel
2
International journal of electronic business
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Journal of Business Research
2
Journal of customer behaviour
2
Marketing letters : a journal of research in marketing
2
NeuroPsychoEconomics
2
Psychology & marketing
2
Transfer : Zeitschrift für Kommunikation und Markenmanagement
2
Australasian marketing journal
1
Bank-Archiv : Zeitschrift für das gesamte Bank- und Börsenwesen
1
Bank-Archiv : Zeitschrift für das gesamte Bank- und Börsenwesen : journal of banking and financial research
1
Benchmarking : an international journal ; BIJ
1
Benchmarking: An International Journal
1
Credit and Capital Markets
1
Electronic commerce research and applications
1
Enhancing knowledge development in marketing ; Vol. 21
1
Entrepreneurship, theory and practice : ET & P
1
European Journal of Marketing
1
Forschungsergebnisse der Wirtschaftsuniversität Wien
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International Statistical Review
1
International business review : the official journal of the European International Business Academy
1
Journal of agricultural & food industrial organization
1
Journal of consumer behaviour : an international research review
1
Journal of retailing
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
RAE - Revista de Administração de Empresas
1
Review of managerial science
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
OLC EcoSci
1
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Community marketing in social media : can marketers leverage Facebook groups of celebrities?
Zauner, Alexander
;
Fink, Matthias
;
Maresch, Daniela
; …
- In:
International journal of entrepreneurship and small business
16
(
2012
)
4
,
pp. 406-421
Persistent link: https://www.econbiz.de/10010016672
Saved in:
2
Community marketing in social media : can marketers leverage Facebook groups of celebrities?
Zauner, Alexander
;
Fink, Matthias
;
Maresch, Daniela
; …
- In:
International journal of entrepreneurship and small business
16
(
2012
)
4
,
pp. 406-421
Persistent link: https://www.econbiz.de/10009577152
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->