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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of business research : JBR"
~subject:"Advertising"
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International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
Strategic Direction
9
European Journal of Marketing
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Journal of Consumer Marketing
7
RWI Datenbeschreibung
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[RWI Projektberichte]
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Health marketing quarterly
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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Online Information Review
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Qualitative Market Research: An International Journal
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Wettbewerb in Recht und Praxis : wrp
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22nd Biennial Conference of the International Telecommunications Society (ITS): "Beyond the Boundaries: Challenges for Business, Policy and Society", Seoul, Korea, 24th-27th June, 2018
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23rd Biennial Conference of the International Telecommunications Society (ITS): "Digital societies and industrial transformations: Policies, markets, and technologies in a post-Covid world", Online Conference / Gothenburg, Sweden, 21st-23rd June, 2021
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24th European Regional Conference of the International Telecommunications Society (ITS): "Technology, Investment and Uncertainty", Florence, Italy, 20th-23rd October, 2013
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24th European Regional ITS Conference, Florence 2013
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29th European Regional Conference of the International Telecommunications Society (ITS): "Towards a Digital Future: Turning Technology into Markets?", Trento, Italy, 1st - 4th August, 2018
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30th European Conference of the International Telecommunications Society (ITS): "Towards a Connected and Automated Society", Helsinki, Finland, 16th-19th June, 2019
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5th Workshop on the Economics of Information and Network Industries : August 30 - 31, 2002
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Impact of advertising on users' perceptions regarding the
Internet
of Things
Baudier, Patricia
;
Ammi, Chantal
;
Hikkerova, Lubica
- In:
Journal of business research : JBR
141
(
2022
),
pp. 355-366
Persistent link: https://www.econbiz.de/10013167977
Saved in:
2
Internet
advertising of offensive products : the effects of cartoons on adult consumer attitudes
Pakakorn Rakrachakarn
;
Moschis, George P.
;
Thittapong …
- In:
International journal of internet marketing and …
14
(
2020
)
2
,
pp. 152-167
Persistent link: https://www.econbiz.de/10012252811
Saved in:
3
New approaches for innovative business in the era of
internet
marketing and advertising
Tsekouropoulos, Georgios
(
ed.
);
Canavari, Maurizio
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012105470
Saved in:
4
Online purchase decision after viewing ads : factors related to sociodemographic and
internet
use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
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