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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Dolnicar, Sara"
~subject:"Marktforschung"
~type_genre:"Article in journal"
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Dolnicar, Sara
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
International journal of market research
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Journal of business research : JBR
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Australasian marketing journal
1
International journal of hospitality management
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International journal of market research : JMRS ; the journal of the Market Research Society
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Journal of travel and tourism marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Marketing letters : a journal of research in marketing
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The low stability of brand-attribute associations is a partly due to market research methodology
Dolnicar, Sara
;
Rossiter, John R.
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
2
,
pp. 104-108
Persistent link: https://www.econbiz.de/10003735957
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