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Maintenance of machinery: Negotiating service contracts in business-to-business marketing
Kumar, Rajesh; Markeset, Tore; Kumar, Uday - In: International journal of service industry management : IJSIM 15 (2004) 3-4, pp. 400
Persistent link: https://www.econbiz.de/10007100448
Cover Image
Maintenance of machinery: Negotiating service contracts in business-to-business marketing
Kumar, Rajesh; Markeset, Tore; Kumar, Uday - In: International journal of service industry management : IJSIM 15 (2004) 4, pp. 400
Persistent link: https://www.econbiz.de/10007100547